Wasil AI
AI-Powered Customer Communication & Sales Automation
A SaaS platform where an AI agent answers customer messages across WhatsApp, Instagram and Facebook from one inbox, qualifies leads, books appointments, and records every conversation in a built-in CRM.
01 — Overview
Wasil AI is a customer-communication and sales platform for service businesses in the Gulf. An AI agent handles incoming messages across every channel a business uses, answers questions about services and pricing from a structured knowledge base, qualifies each lead, arranges bookings, and hands sensitive conversations to a human when needed.
02 — The Challenge
Service businesses lose enquiries after hours, juggle WhatsApp, Instagram and Facebook in separate apps, and keep no structured record of who asked for what. Real sales opportunities slip through the gaps between channels and staff.
03 — The Solution
A single platform with a unified inbox for every channel. The AI agent replies around the clock in Arabic and English, works from a per-business knowledge base, scores and qualifies leads, and books appointments with confirmation checks. Every conversation is written to a built-in CRM that follows the customer through a New → Qualified → Booked → Attended → Converted pipeline, with staff accounts and role-based permissions on top.
04 — My Role
- Platform architecture and the CRM data model
- Unified multi-channel inbox
- Lead qualification and pipeline logic
- Messaging integrations for WhatsApp, Instagram and Facebook
- Designing the AI agent's behaviour, knowledge base and escalation rules
05 — Technologies
Stack details for this project are private.
Integrations
- WhatsApp Business Platform
06 — Key Features
- Unified inbox for WhatsApp, Instagram, Facebook and website chat
- 24/7 replies in Arabic and English
- Per-business knowledge base for services, pricing and policies
- Automatic lead qualification and scoring
- Built-in CRM with a New → Qualified → Booked → Attended → Converted pipeline
- Appointment booking with verification steps
- Smart escalation of sensitive conversations to staff
- Staff accounts with role-based permissions
- Multi-branch support
07 — Status
Live product, rolling out to service businesses across the Gulf region.
Internal stack details are private; only integrations the product states publicly are listed here.
08 — Related Service
